Jordan Butcher,
d.b.a. Strange Practice
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Jordan Butcher,
d.b.a. Strange Practice
Brand Projects
Music Packaging
Misc Work
Info
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JB, d.b.a. SP
Brand Projects
Music Packaging
Misc Work
Info
Over 150 years of genuine American heritage
for
Stetson
Stetson
Photography Direction
Film & Motion Direction
Design-led art direction for stills and motion
for
Ernesta
Ernesta
Photography Direction
Film & Motion Direction
Pushing an existing mark into new territory
for
3sixteen
3sixteen
Brand Identity
A short primer on quality in rug making
for
Ernesta
Ernesta
Film & Motion Direction
Content
Looking back pushes a brand forward
for
REI
REI
Brand Identity
Modernizing outdated product photography
for
Filson
Filson
Photography Direction
The Right-Sized Rug with Brian Paquette
for
Ernesta
Ernesta
Film & Motion Direction
Naming
Content
An experimental and artful beer brand
for
The Brutalist
The Brutalist
Naming
Brand Identity
Retail Packaging
A new brand identity sparks growth
for
Huckberry
Huckberry
Brand Identity
Brand Guidelines
Beer, wine, cocktails, coffee, and food
for
King State
King State
Brand Identity
Apparel Graphics
Naming
Signage
Retail Packaging
A library of heritage-inspired brand graphics
for
Filson
Filson
Apparel Graphics
Signage
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