Strange Practice is the creative office of Jordan Butcher. Jordan is a creative heavyweight, a workhorse — far beyond a jack-of-all-trades. He's capable of both independently tackling large projects, or supplementing in-house teams.
He started working as a teenager in West Virginia, making artwork for local hardcore punk bands. By the age of twenty, he had relocated to Seattle, WA where he spent well over a decade working both in-house and in the agency system. At this point there are few physical or digital landscapes he hasn’t shaped. Jordan is well-read, well-traveled, and well-connected. No matter the client — artist, institution, or corporation — he applies his deep-rooted Appalachian work ethic with acclaimed results.
Currently living and working in New York City.
Skillset
Naming
Brand Audits
Brand Identity
Brand Guidelines
Creative Direction
Art Direction
Consulting
Illustration Sourcing
Photography Sourcing
Brand Audits
Brand Identity
Brand Guidelines
Creative Direction
Art Direction
Consulting
Illustration Sourcing
Photography Sourcing
Book Design
Digital Design
Content Design
Poster Design
Retail Packaging
Signage
Music Packaging
Apparel Graphics
Tour Graphics
Digital Design
Content Design
Poster Design
Retail Packaging
Signage
Music Packaging
Apparel Graphics
Tour Graphics
Select Clientele
REI
Lee Jeans
Wythe New York
ABInBev
Universal Music Group
Stetson
Filson
Sony Music
Sub Pop Records
Lee Jeans
Wythe New York
ABInBev
Universal Music Group
Stetson
Filson
Sony Music
Sub Pop Records
Backstreet Boys
Caspian
City and Colour
Deafheaven
Death Cab for Cutie
Minus The Bear
Chris Stapleton
Sunny Day Real Estate
Weyes Blood
Caspian
City and Colour
Deafheaven
Death Cab for Cutie
Minus The Bear
Chris Stapleton
Sunny Day Real Estate
Weyes Blood